Elixir

Data integrity is crucial in making sure music royalties are paid correctly. Elixir is a blockchain platform by performance-rights organizations ASCAP, PRS, and SACEM to ensure their royalty metadata is verified accurate by creating “links” of shared information. These links were the driving motif for Elixir’s visual identity.

Logo Design

Brand Identity

UI/UX Design

Type Design

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.

The geometry of the wordmark was extended into a lowercase display type.

The geometry of the wordmark was extended into a lowercase display type.

The geometry of the wordmark was extended into a lowercase display type.

The geometry of the wordmark was extended into a lowercase display type.

The geometry of the wordmark was extended into a lowercase display type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.

The icons are derived from the same grid and stylings as the bespoke type.