Data integrity is crucial in making sure music royalties are paid correctly. Elixir is a blockchain platform by performance-rights organizations ASCAP, PRS, and SACEM to ensure their royalty metadata is verified accurate by creating “links” of shared information. While working in-house as at ASCAP, I developed the visual identity and user interface for Elixir, driven by the motif of linked data and it's cutting-edge technology.
Logo Design
Brand Identity
UI/UX Design
Type Design
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The symbol suggests the links created by the shared data on the blockchain and the transparency at its core.
The geometry of the wordmark was extended into a lowercase display type.
The geometry of the wordmark was extended into a lowercase display type.
The geometry of the wordmark was extended into a lowercase display type.
The geometry of the wordmark was extended into a lowercase display type.
The geometry of the wordmark was extended into a lowercase display type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.
The icons are derived from the same grid and stylings as the bespoke type.